TrueModern Furniture, TrueModern Kids Bedding at Bobby Berk Home

Edgar Blazona, Founder, CEO Edgar Blazona brings more than 14 years of furniture design and manufacturing experience to TrueModern. His deep knowledge of manufacturing, understanding of materials and the modernist aesthetic are the driving force behind TrueModern. Edgar has held senior design and creative positions at William Sonoma, Modular Dwellings, Thinc and the design firm "1994". Praised for its clean lines and impeccable workmanship, Edgar's work is showcased in galleries, hotels and private collections worldwide including Sweden's Ice Hotel, San Francisco's Limn Gallery and Bergamont Station Arts Center in Los Angeles. Edgar and his designs have been featured in Vogue, Dwell, Paper, Ready Made and Metropolitan Home In 2003 Edgar joined Thinc, a design firm specializing in consumer products for large retailers, to launch its furniture and hard goods division. Since Edgar's arrival, Thinc has designed major collections for Target, Home Depot, Sears and Office Depot. Prior to joining Thinc Edgar worked in furniture and hard goods at William Sonoma Inc. where he was responsible for design, manufacturing and quality control across several brands including Pottery Barn Kids, Pottery Barn Teen, and Pottery Barn. It was through his work with William Sonoma's manufacturing matrix that Edgar gained a deep understanding of the relationship between design and the manufacturing process that underscores his work today. In 1994, Edgar co-founded "1994", a modernist design firm praised for its clean aesthetic, craftsmanship and accessibility. Edgar cemented his reputation within the modernist design community with the launch of Modular Dwellings, custom, mobile, prefabricated dwellings that elegantly blend form and function for affordable modernist living. In 2004 Modular Dwellings was listed among Metropolitan Home magazine's Top 100 Designs of the year.